The History of Hot Honey: From Niche to Mainstream
By Mike's Hot Honey - 100% Pure Honey Infused with Chilies | Published: 2026-08-30
Category: Industry News
Discover how hot honey evolved from a niche condiment to a mainstream staple, tracing its origins, key milestones, and the brand that popularized it.
Hot honey has become a beloved condiment, drizzled on everything from pizza to fried chicken. But how did this spicy-sweet sensation go from a niche specialty to a mainstream pantry staple? In this article, we explore the history of hot honey, tracing its roots and the key moments that brought it into the spotlight.
From its humble beginnings to its current ubiquity, the story of hot honey is one of culinary innovation and cultural adoption. We'll look at the origins of chili-infused honey, the brand that made it famous, and how it evolved into the versatile ingredient we know today.
The Origins of Hot Honey
The concept of combining honey with chili peppers is not new. Cultures around the world have long used chili-infused honey in various dishes, from Mexican cuisine to Asian stir-fries. However, the modern hot honey trend can be traced back to a specific moment in the early 2010s when a pizzeria owner in Brooklyn began experimenting with a spicy honey drizzle for his pepperoni pizza.
That pizzeria owner was Mike Kurtz, who later founded Mike's Hot Honey. His initial creation, a simple blend of honey and chili peppers, was an instant hit with customers. Word spread, and soon the demand for his product grew beyond the pizzeria. This marked the beginning of hot honey's journey from a local specialty to a national phenomenon.
- Chili-infused honey has roots in various cuisines, but the commercial hot honey we know today started in Brooklyn.
- Mike Kurtz's pizza creation was the catalyst for the hot honey craze.
How Hot Honey Started: The Rise of Mike's Hot Honey
Mike's Hot Honey officially launched in 2010, offering its signature blend of pure honey infused with chilies. The product quickly gained a following, thanks to its unique flavor profile that balanced sweetness with a subtle kick. As demand grew, Mike's expanded from a small operation to a full-fledged brand, becoming a household name in the process.
The brand's success can be attributed to its commitment to quality and authenticity. Using 100% pure honey and real chili peppers, Mike's Hot Honey stood out in a market that was just beginning to explore spicy-sweet combinations. By the mid-2010s, the product was available in major retailers, and hot honey was no longer a niche item but a mainstream condiment.
- Mike's Hot Honey started as a pizza topping and grew into a standalone product.
- The brand's dedication to pure ingredients helped it gain trust and popularity.
Hot Honey Evolution: From Trend to Staple
The evolution of hot honey is a testament to its versatility. Chefs and home cooks alike began incorporating it into a wide range of dishes, from breakfast to dessert. Its rise was fueled by social media, where viral recipes and food influencers showcased its appeal. By the late 2010s, hot honey had become a staple in kitchens across the country.
Today, hot honey is available in various forms, from the original squeeze bottles to extra-hot varieties and even mini jars for on-the-go use. Mike's Hot Honey has expanded its product line to include options like the 12oz Original & Extra Hot Combo and the 24oz Chef's Bottle, catering to both home cooks and professionals. The brand has also introduced merchandise like the Knit Beanie with Patch, further cementing its cultural status.

- Hot honey's versatility made it a favorite among chefs and home cooks.
- Social media played a significant role in popularizing the condiment.
- Mike's Hot Honey offers a range of products, including the EXTRA HOT 12oz Bottle and the 24oz Chef's Bottle.
From a Brooklyn pizzeria to kitchens worldwide, the history of hot honey is a story of innovation and taste. Mike's Hot Honey led the charge, turning a simple idea into a culinary movement. As hot honey continues to evolve, it remains a beloved addition to any meal, proving that sometimes the best ideas are the ones that start small.



